About Us
Liquid Gold. Eternal Scent.
Lamaar is more than a fragrance — it’s a feeling, a statement, a signature.
Born from a desire to create something rare and unforgettable, Lamaar represents the meeting point of art, memory, and identity. Our name, inspired by the Arabic word Lamaar, meaning “liquid gold,” reflects the richness and purity of every drop we craft.
We believe that fragrance is a deeply personal experience — an invisible accessory that leaves a lasting impression. At Lamaar, each scent is designed as a modern ritual, created not just to wear, but to become.
Our fragrances are extrait de parfum, made with high concentrations of the world’s finest oils. We choose purity over trends, depth over fleeting notes, and timeless elegance over noise.
Rooted in minimalism but bold in spirit, Lamaar exists for those who seek meaning in the finer details — for those who understand that scent is not just how you smell, but how you are remembered.
Our Purpose
To bring back the art of slow, intentional scent — fragrances that last, tell a story, and become part of your identity. We are here to serve modern minds with ancient inspiration, combining ritual, rarity, and refinement.